goals

The Power of Visualization

The goal of visualization is to create images in your mind of what you want to be able to do and mentally practice them over and over again. This might sound crazy to you, but research has shown us that the technique of visualization is just as effective in creating an auto-pilot routine as actually performing the desired steps.

An Australian psychologist named Alan Richardson performed an experiment with a group of basketball players to demonstrate the power behind creating images that are rehearsed in the mind. He took a group of basketball players and tested them on their ability to make free throws. Once they were tested, he divided them into three groups. The first group would practice free throws every day for 20 minutes. The second group would only visualize themselves making free throws with no physical practice and the third group would not practice or visualize. The results were surprising. The group who only visualized improved their free throw shots by 23%. Only 1% less than the group that actually practiced. Isn’t that amazing? Visualizing yourself doing an action over and over again is almost the same as actually practicing it.

If you’re familiar with the actor Jim Carrey, would you be surprised to know that he credits visualization with helping him reach his career success? Jim Carrey was broke and trying to make it as an actor. He would drive to the top of Moholan Drive and visualize his success and steps he would need to do to achieve it. He actually wrote himself a check for 10 million dollars and dated it for Thanksgiving of 1995. On the bottom he wrote, for acting services rendered. He carried the check in his wallet and looked at it every day. Six months before Thanksgiving of 1995, he learned that he would be paid 10 million dollars for his work on Dumb and Dumber.

Visualization should not be confused with the “think it and it will be it” advise pedaled by popular self-help gurus. It is not a gimmick, nor does it involve dreaming or just hoping for a better future. Visualization is a proven method to help you achieve your goals.

Don’t Confuse Results with Effort

Quite often I engage with team members that complain about all the hard work they do without achieving the desired result.

I like to use the fly analogy as I discuss with them that all the effort in the world doesn’t mean anything if you don’t achieve your desired result. Have you ever witnessed a fly that is bouncing off a window, trying and trying to get outside? All it is doing is just bouncing and bouncing against the glass using all the effort in the world to get to the outside. All the fly had to do was take a different tact and fly through the open door 10 feet away but it’s trying and trying to get out that window. The end result is the fly usually ends up dead on the window sill instead of achieving the result of getting outside by trying a different method.

I use this analogy to illustrate to my team to find the ultimate goal and work backwards from there so that you can achieve the result through minimum effort. All the hard work in the world doesn’t mean a thing if you can’t achieve your results.

Quang Nguyen

"In April of 2014, the Guest Service Training Program focused on concessions was launched at Westfield at LAX. Since Day 1, Kelley has been our trainer/facilitator, and I could not be more pleased with this partnership. He is professional, inspiring, engaging, and has even become a mentor to some of the attendees that are a part of the ongoing training!

I consider Kelley one of my most important business relationships, and he is an integral part of elevating the guest experience in the Westfield at LAX program. I look forward to working with Kelley for years to come..."

Quang Nguyen
Senior Marketing Professional
Westfield at LAX

Gwendolyn Lidia Durma

"Kelley Jones and his team have changed not only our restaurant, but our lives as well. When he came in to meet with us, he let us know who he was before what he wanted to do. He gained our trust and respect by forming relationships with each and every one of us at the restaurant, and shared stories of himself and how he got to where he is now. It was awesome to be able to relate to someone and not have them immediately come in and make changes that we had no attachment to. He taught everyone what to do, and what not to do, and he's super patient along the way. He recognizes each team member's strengths and plays to them. He and his team do not micro-manage...a trait that I've seen many others get caught up in. Instead, he tells us what needs to be done, and let's us flourish. He really brings about a sense of confidence for everybody. He understands different personalities, and has amazing charisma skills to combat any problem that arises. This man changed the way I feel about work...it's fun now, and while I'm still learning, I am proud that I know him and his team. A huge THANK YOU to Kelley!"

Gwendolyn Lidia Durma
Director of Marketing
Violette’s Vegan - Las Vegas

Stacy Shoemaker Rauen

“I have engaged Kelley, a number of times, as a panelist and presenter at Hospitality Design magazine events in Miami, New York and Las Vegas. He is certainly knowledgeable in all areas of hospitality including conceptualizing, design, development and operations. I have found that Kelley can articulate an insiders perspective to our audience.”
Stacy Shoemaker Rauen
Executive Editor
Hospitality Design Magazine

LeeAnn Conrado

"I just wanted to tell you I attended the Nightclub & Bar Show in Las Vegas recently and attended your seminar and it was AMAZING. I only wish I could have recorded the entire session to watch over and over again. Everything hit home and was unbelievable. I must say I would love to have been able to pick your brain and take that class the entire day. I feel like you had so much to teach and I have been in this business a long time. I was born and raised in Las Vegas and didn't get into the hospitality business until about 15 years ago. I know owning my own business just outside Las Vegas for many years what customer service is, but you made it really easy to understand the Hospitality part of the Hotel/Resort/Restaurant side of things since you are involved in FOH and BOH operations with your many ventures.

Again, I just wanted to thank you for the BEST seminar of the entire show. I can't wait for the opportunity to sit in on another in the future."

LeeAnn Conrado
Corporate Director of Beverage
Kalahari Resorts & Convention Center

Eric Goodwin

"Goodwin Hospitality is an organization comprised of caring and committed professionals who take a sincere approach with every client, and provide multiple services under one umbrella to help strengthen the partnership and deepen the impact. The well-rounded platform of services includes recruiting support, mystery shopping, exit interviews, guest satisfaction surveys and cutting-edge field audit technology. Goodwin Hospitality proudly recommends a partnership with Kelley Jones Hospitality based on our own experiences interacting with their team, and our knowledge of the integrity of their services."

Eric Goodwin
Founder
Goodwin Hospitality

The Power of Visualization

Don’t Confuse Results with Effort

KJH Services

Testimonials

Quang Nguyen

Gwendolyn Lidia Durma

Stacy Shoemaker Rauen

LeeAnn Conrado

Eric Goodwin

Scott Eitelberg

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